Who we are

“For the Culture.”

Rooted in the heart of Florence, Alabama, Culture Cattle Co. is more than a brand—it’s a vision. Our mission is to honor tradition while building a future-forward lifestyle that celebrates the best of ranching.

Inspired by local legendary operations like R&S Farms, we blend quality cattle, authentic experiences, and modern storytelling into one dynamic, multi-faceted enterprise. From breeding top-tier beef genetics and curating merchandise to offering unforgettable lessons and farm tours, every part of Culture Cattle is designed to showcase the beauty of land, legacy, and lifestyle.

Whether you're here for the cattle, the culture, or the community, we welcome you with open gates and genuine Southern hospitality. Saddle up, stay awhile, and be part of the story we’re building, one hoofbeat at a time.

Collaborations?

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!